Most Aren’t Running A Business. They’re Gambling.

4 Thoughts to Reflect On

1. Cash flow doesn’t lie.
   Your bank account tells you the truth about your business faster than your ego ever will.

2. Growth eats cash before it creates it.
   Scaling too fast without watching margins will destroy even the best business.

3. Emotion kills margin.
   Every “gut decision” without data has a price tag.

4. The fastest way to peace is precision.
   When you know your numbers, you stop guessing and start leading.

4 Lessons I’ve Learned

1. You can’t fix what you don’t track.
   If you’re not measuring it, you’re just reacting to it.

2. Revenue doesn’t equal profit.
   I’ve seen 7-figure companies run out of cash while 6-figure ones thrive.

3. Numbers create confidence.
   Data gives you clarity, and clarity gives you control.

4. Discipline beats passion.
   Passion burns hot, but discipline keeps the lights on.

4 Challenges for You This Week

1. Calculate your CAC.
   How much does it really cost to get one paying customer?

2. Find your LTV.
   Know exactly what each customer is worth over their lifetime.

3. Audit your burn rate.
   How much are you spending monthly just to stay open?

4. Build a 6-month runway plan.
   If your revenue stopped tomorrow, how long could you keep operating?

“What gets measured gets managed.” — Peter Drucker

Don’t confuse busy with profitable.

Real business owners know their numbers.
Everyone else is just hoping for luck.